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It’s best to stick with a simple message, and use clear and concise language. Generally speaking, it’s a great idea to keep your design, and the content in mind before choosing a poster. Attention-grabbing posters are the ones with outstanding designs, and an amazing copy. It’s size is equal to an A4 paper, which also makes it great a hand-out. This size is great for communicating important information, posting company policies, and providing a schedule to visitors. You’ll find a ledger next to a street light or placed in a limited space, where it’s easier to see. Advertisers pay special attention in choosing it’s placement. Other names for this include ledger, tabloid, and ANSI B. Keep your poster half in height, so that its easier to read. The layout of your poster is core, for clarity and legibility. Add high-quality images of your product or service. Make your campaign details the focus of the poster. Choose a design that will mark your audience and look good in your selected place. They’re a great promotional tool for concerts, festivals, and sporting events. Arrange the 4 P’s of your strategy: your product, price, promotion and place. Restaurants use them to display menus, products, and services.
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Typically, businesses use an 18”x24” poster size to promote their sales or the latest offers. You can further enhance your brand’s message, use a witty copy or play around with the graphics to make it stand-out. Advertisers use them for open/close placards. The ISO B sizes are used for poster printing while ISO C is meant for envelopes.
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The overview covers: ISO page sizes The ISO A series is the most frequently used page measurement standard. The numbers on the chart represent font sizes in both Arial and Times fonts. These Are the Most Common Standard Poster Sizes The most common poster sizes in the United States include 11x17 inches for small posters, 18x24 inches and 24x36 inches for medium to large posters, and 27x40 inches for movie posters. Place the chart of your choice on the wall and look at it from approximately 3 to 4 feet away. Because of their versatility, they’re used in product advertisements, office decors, menus, and sales promotions. All dimensions are specified in inches, millimeters as well as PostScript points (1/72 inch, always rounded off). If your poster size can fit in a 48x56 inch space, download and print chart A on your desktop printer. As the name suggests, this is a large poster size.